顾客资源管理的创新：将顾客资源作为资产管理——兼谈东风汽车公司的顾客资源管理

Science & Technology Progress and Policy ›› 2002, Vol. 19 ›› Issue (6) : 78-79.

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PDF(459 KB)
Science & Technology Progress and Policy ›› 2002, Vol. 19 ›› Issue (6) : 78-79.

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