新产品成功机制研究:“双重导向”HRMS视角

王林,沈坤荣

The Study on the Mechanism of New Product Success: from the Perspective of "Double Oriented" HRMS

Wang Lin,Shen Kunrong

科技进步与对策 . 2017, (2): 100 -106 . DOI: 10.6049/kjjbydc.2016060250