PDF(1847 KB)
场景链如何基于“人货场”主导逻辑演变赋能制造业商业模式生态化创新——福田汽车案例研究
王福,何佳华,刘俊华,长青
科技进步与对策 ›› 2024, Vol. 41 ›› Issue (6) : 30-39.
PDF(1847 KB)
PDF(1847 KB)
场景链如何基于“人货场”主导逻辑演变赋能制造业商业模式生态化创新——福田汽车案例研究
({{custom_author.role_cn}}), {{javascript:window.custom_author_cn_index++;}}How Scenario-based Chain Empowers the Ecological Innovation of Manufacturing Business Models from the Perspective of the Evolution of the Dominant Logic of "Customers-Goods-Scenarios" : A Case Study of Foton
({{custom_author.role_en}}), {{javascript:window.custom_author_en_index++;}}制造业商业模式, 场景化商业模式, 商业模式场景化, 链式场景
Manufacturing Business Model, Scenario-based Business Model, Business Model Scenarization, Chain Scenario
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