
消费者与供应商参与对新产品开发绩效的驱动机制——开放式创新理论视角
The Driving Mechanism of Customer and Supplier Participation on New Product Development Performance:The Perspective of Open Innovation Theory
开放式创新, 消费者参与, 供应商参与, 新产品开发
Open Innovation, Customer Participation, Supplier Participation, New Product Development
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