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| Factors Affecting Bidding Success of Solvers in Crowdsourcing |
| Dong Kunxiang;Zhang Huiyan;Hou Wenhua |
| Business School, Nankai University, Tianjin 300071,China |
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Abstract Crowdsourcing effectively integrate the innovative & entrepreneurial resources of large number of firms, scientists and college students by providing broadly innovation & transaction mechanism services and the specialized services, which benefit to R&D efficiency of firms and the solvers to effectuate their value and profit during the free time. This paper analyzes the task attribute, historical factors and participation strategy how to influence the solvers' bidding success by the series tasks of tripadviser.com. The results show:(1) in the construct of task attribute, the task difficulty is negatively impact the bidding success, while the task density is positively impact the bidding success;(2) in the construct of historical factors, the winning ratio is positively impact the bidding success, while the last performance is negatively impact the bidding success;(3) in the construct of participation strategy, the participation recency has no significantly impact on bidding success, and there is an inverted U-shaped relationship between the submitting order and bidding success.
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Received: 11 August 2015
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