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| Study on the Motive of Virtual Enterprises' Materialization Based on the Classical Grounded Theory |
| Jia Xudong;Heng Liang |
| School of Management, Lanzhou University, Lanzhou |
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Abstract With the development of VE, we find that some companies even began materialization after many years of virtual operation, it's a very interesting phenomenon. Applying the classical grounded theory methodology, the paper takes two typical virtual enterpris
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Received: 16 October 2015
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