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Research on Forming Process and Mechanism of Business Ecosystem: A Case Study of Alibaba |
Wang Shuilian,Zhang Pei |
(College of Management, Ocean University of China, Qingdao 266071,China) |
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Abstract Based on the dual dimensions of strategy and complexity, the formation logic of Alibaba’sbusiness ecosystem is analyzed. The results show that: (1)Strong strategic control is conducive tostrengthening the platform business model, promoting cross-industry diversified platforms, and then advancing the continuous and in-depth development of ecological informatization.(2)The commercial ecosystem accumulates abundant shared data resources, opens up resource transactions and creates boundaries, enhances the ability of ecological subjects and reshapes the attributes of the ecosystem. (3)Ecological subjects with stronger complex matching power constantly explore business model innovation, and the diffusion of innovation inside and outside the ecology catalyzes the competition of business ecosystem, which further strengthens complex matching power. The commercial ecosystem presents four different states: pre-ecological state, ecological involution, ecological diffusion and ecological symbiosis under the dual effects of the strategic control of core enterprises and the complex matching power of ecological subjects.
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Received: 29 December 2020
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