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| The Influence of Configuration Effect of Intellectual Capital on Enterprise Ecological Innovation |
| Hu Yuanlin,Li Ying |
| (Faculty of Management and Economics, Kunming University of Science & Technology, Kunming 650093, China) |
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Abstract Considering the situation of market competition and green product demand, this paper uses fsQCA method to explore the internal mechanism and condition path of intellectual capital influencing ecological innovation from the perspective of configuration. Through the empirical test of 188 manufacturing enterprises, it is found that enterprises will choose different ways to achieve high ecological innovation according to the external situation. Among them, human capital is the most core value of intangible assets, which is the necessary condition for enterprises to implement ecological innovation; organizational capital and relationship capital play a contingency role in the innovation process; market competition and the existence of green product demand are the external driving force for enterprises to implement ecological innovation. The lack or mismatch of some elements of intellectual capital is the internal cause of low ecological innovation, while the weak demand for green products and the lack of fierce market competition are the external causes of low ecological innovation. The conclusion of the study provides a direct theoretical basis for the practice of Ecological Innovation of enterprises, and has important practical significance for guiding the implementation of Ecological Innovation of enterprises in China.
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Received: 12 July 2020
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