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| The Diversity of Routines: How can R&D Alliances Improve their Governance Performance |
| Liu Jingdong,Zhu Mengyan |
| (School of Business,Anhui University,Hefei 230601,China) |
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Abstract The optimization of internal structure and the improvement of operating efficiency in network organizations are inseparable from the important knowledge resource——routines.As a general term to describe the "mode of conduct" of alliance organizations,alliance routines are manifested in various forms such as stable way of doing things,standardized operating procedures and uniform code of conduct,and play an important role in coordinating cooperative relations among the main bodies,enhancing the degree of stability within the organization and improving the efficiency of empirical information exchange.Based on the survey data of 261 enterprises in Shanghai,Nanjing and Hangzhou,this study deconstructs alliance routines into action logic,implicit norms and mutual consensus from the perspective of diversity of routines,and explores the problems of alliance enterprises using different governance mechanisms to improve their cooperation performance,aiming to reveal the mechanism of plural alliance routines in the governance process of Research & Development alliance.The results show that,there is an inverted U-shaped relationship between contractual governance mechanism and alliance performance,however,relational governance mechanism only has a positive linear effect on alliance performance.The moderating effects of the three dimensions of alliance routine are different.Specifically,both action logic and implicit norms positively and significantly moderate the relationship between contractual governance mechanism and alliance performance,while mutual consensus negatively and significantly regulate this relationship.Moreover,mutual consensus also has a positive moderating effect on the connection of relational governance mechanism and alliance performance.
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Received: 22 September 2020
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