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| Research on Driving Pattern of Manufacturing Enterprises' Business Model Innovation：a Qualitative Comparative Analysis |
| Wang Shuilian,Chen Zhixia,Yu Chenghao |
| (College of Management, Ocean University of China, Qingdao 266071,China) |
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Abstract Business model innovation is an important path for manufacturing enterprises to transform, but the driving force of business model innovation is an intricate system while relevant research has not been saturated. Based on the perspective of internal and external drivers in existing studies of business model innovation and adding two process driving factors, namely enterprise social network and enterprise organizational learning, this research adopts the qualitative comparative analysis method to explore the driving mechanism of manufacturing enterprises' business model innovation. By analyzing the driving configuration of business model innovation in manufacturing enterprises, three types of business model innovation driving pattern are found: the model of following the trend, the model of integrating external resources and the model of farsightedness. By analyzing the typical enterprises in the configuration, it provides the path and enlightenment for manufacturing enterprises to explore and implement the business model innovation.
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Received: 12 April 2020
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