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| Intellectuality Management of Enterprises in New Economy Environments: Taking Alibaba for Case Study |
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Abstract Researching the enterprises in new economy environments how to survive and develop as well as how to get sustainable competitive advantage is of important meanings. Taking Alibaba for case study, the paper puts forward a new theory, that is, intellectuality management, and analyzes its forming and evolution process based on exploring the knowledge management system and character management system from the coupling perspective. 〖JP〗The results show that Alibaba's knowledge management system is composed of knowledge capital management and knowledge process management, and its character tends to ISTJ type; two systems are coupling and evolving in different stages of organizational development; Alibaba has formed its intellectuality management system, and this system tends to be knowledgecharacterunited after threestage evolution. Intellectuality management has become its source of sustainable competitive advantage of business ecosystem.
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