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Research for Opportunity based on the Integration Concept of Constructvism and Effectuation Theroy |
Wang Chaoyun,Zhang Fenfen |
School of Business, Anhui University, Hefei 230601, China |
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Abstract This paper firstly analyzed the view of entrepreneurial opportunity based on the entrepreneurship theory of constructivism and theory of effectuation and also raised a point that the internal integrity exists in ontology and epistemology of 'entrepreneurship theory of constructivism and theory of effectuation'-based view of entrepreneurial opportunity. Based on the immanence research on the view of entrepreneurial opportunity of entrepreneurship theory of constructivism and theory of effectuation, this paper combed the consistency of these two theories with regard to standpoint of chance-path-creation and built the new integrated model in reference to chance construct process.
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Received: 14 February 2017
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Corresponding Authors:
Wang Chaoyun
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