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Industrial Internet Platform Data Empowerment, Absorptive Capacity and Digital Transformation of Manufacturing Enterprises |
Zheng Yonghua 1,2,Sun Yanming 3,Yin Jianfeng4 |
(1.School of Communication,Guizhou Minzu University,Guiyang 550025,China;2.School of Business Administration,South China University of Technology,Guangzhou 510641,China;3. School of Management Guangzhou University,Guangzhou 51006,China;4.School of Business,Guizhou Minzu University,Guiyang 550025,China) |
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Abstract In recent years, with the rise of the Industrial Internet, various industrial Internet platforms have emerged, such as Alibaba supET platform, Aerospace Cloud Network and Genyun. There are currently more than 70 platforms. As an important industrial infrastructure, the industrial Internet platform enables the digital transformation of manufacturing enterprises. As the core of resource empowerment in empowerment theory, data empowerment based on the industrial Internet platform ( platform data empowerment) has become an important driving force for the digital transformation of traditional manufacturing enterprises. Platform data empowerment means that the industrial Internet platform provides intelligent data support for manufacturing enterprises by collecting a large amount of operational data and using new-generation digital technologies such as big data and cloud computing. However, what is the internal mechanism of platform data empowerment acting on the digital transformation of manufacturing enterprises? So far, this question has rarely been touched. Therefore, based on the empowerment theory and absorptive capacity, this paper creatively incorporates platform data empowerment into the factors affecting the digital transformation of enterprises.#br#This study selects the traditional manufacturing enterprises in the Pearl River Delta, the Yangtze River Delta, Shandong Peninsula and Guizhou as the research objects, and obtains 239 valid questionnaires. It constructs a multiple linear regression model and uses the structural equation software MPLUS7.0 to verify the hypothesis.#br#The results show that the three sub-dimensions of platform data empowerment,i.e.,platform connection capability, platform intelligence capability and platform analysis capability all have significant positive impacts on the digital transformation of manufacturing enterprises. Absorptive capacity mediates the relationship between platform connection ability, platform intelligence ability, platform analysis ability and the digital transformation of manufacturing enterprises; digital orientation positively regulates the relationship between absorptive capacity and digital transformation of manufacturing enterprises; digital orientation positively regulates the relationship between platform connectivity and digital transformation of manufacturing enterprises, but the moderating role in the relationship among platform intelligence capabilities, platform analysis capabilities and digital transformation of manufacturing enterprises is not significant; digital orientation positively regulates the promotion effect of platform connection ability on the digital transformation of manufacturing enterprises through absorptive capacity, but the moderating effect of platform intelligence ability and analytical ability on the promotion of enterprise digital transformation through absorptive capacity is not significant.#br#Different from the previous literature, this study innovatively extends the empowerment theory to the new situation of digital transformation of manufacturing enterprises for theoretical and empirical analysis, and discusses platform data empowerment and its sub-dimensions (platform connection capability, platform intelligence capability, platform analysis capability). It is found that they have positive impacts on the digital transformation of manufacturing enterprises, thus further enriching the research on the antecedents of the digital transformation of manufacturing enterprises. By introducing the intermediary mechanism of absorptive capacity, this study discusses the role of platform data empowerment and its sub-dimensions in the digital transformation of enterprises, and empirically finds that absorptive capacity plays an important intermediary role in the relationship between platform data empowerment and enterprise digital transformation. A theoretical explanation is given on the path mechanism of platform data empowerment acting on the digital transformation of enterprises. Therefore it is suggested that manufacturing enterprises should incorporate industrial Internet platform into their enterprise development plans to enable the digital transformation of enterprises, speed up their adaptation to the specific requirements of industrial Internet platforms, and support corresponding digital infrastructure and related data resources to accelerate enterprise digital transformation. Meanwhile whether the conclusions are also applicable to all manufacturing enterprises with digital transformation needs to be verified and amended by future research. It is also suggested that future study could incorporate organizational agility, utilization learning, failure learning, utilization innovation, value co creation and other variables into the research model to explore the mechanism and boundary conditions of platform data empowerment on the digital transformation of manufacturing enterprises from a more comprehensive perspective.#br#
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Received: 25 November 2021
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