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| How Digital Leadership Promotes Enterprise Green Innovation: A Study Based on SEM and fsQCA |
| Tian Hongna,Sun Meiling,Wang Lijing |
| (School of Economics and Management，Harbin University of Science and Technology，Harbin 150400，China) |
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Abstract In the context of the strategic goal of “carbon peak and carbon neutrality” and green development, enterprise green innovation as the golden key to achieving “double carbon” and sustainable development is not only a significant national concern， but also a hot academic topic. Influenced by the digital technology revolution and COVID-19, the market, industry and environment in which enterprises are located are constantly changing, and there are higher requirements for leaders' ability characteristics as to how to combine limited resources with dynamic opportunities, embed digital technology into organizational development, and optimize enterprise management practices. In recent studies, it has been found that digital leadership integrates digital technology and leadership, and it demonstrates the ability of leadership to actively embrace the digital revolution, motivate employees to innovate, quickly adapt organizational structures and processes to adapt to changes in the digital environment, and promote enterprise innovation. In the digital age, the question of how leaders build a digital leadership pedigree that adapts to the times, drives enterprises to upgrade related technologies to meet corresponding environmental standards, and effectively stimulates green innovation has become an urgent topic.#br#This study explores the impact mechanism between digital leadership and green innovation, and examines the mediating role of green organizational identity and the moderating role of digital threat, as well as the multiple concurrent causal relationships that trigger green innovation. In order to better understand the statistical relationship and the set relationship between variables, the study adopts a mixed method with structural equation model (SEM) and fuzzy-set qualitative comparative analysis (fsQCA) method. Data from 238 questionnaires is collected at two different time points. The findings indicate that the four dimensions of digital leadership can positively influence green innovation; green organizational identity plays a partial mediating role between the four dimensions of digital leadership and green innovation; digital threat has a negative moderating effect between digital leadership and green organizational identity, and it moderates the partial mediating effect of green organizational identity in digital leadership and green innovation. Further, the fsQCA method is used to analyze the causal complexity of digital leadership dimensions, green organizational identity and digital threat to green innovation, and nine effective configuration paths are identified. This shows that the combined effect of the four dimensions of digital leadership is the key factor to trigger the high green innovation of enterprises. At the same time, the study verifies the conduction effect of green organizational identity among the four dimensions of digital leadership and green innovation. This shows that digital leaders should not only combine relevant policies to build a vision of digital change and environmental management, but more importantly, work with organizational members to promote the digital transformation and sustainable development, so as to better understand technology and change management.#br#Following upper echelons theory, organizational identity theory, and cognitive appraisal of emotion theory, this study constructs the relationship framework of “digital leadership—green organizational identity—green innovation”. It explores the internal mechanism of digital leadership and green innovation. This study makes several contributions to the existing research. First, it defines digital leadership and divides it into four parts. On the basis of upper echelons theory,it explores the impact of digital leadership on enterprise green innovation, which will not only enrich the relevant research of leadership, but also expand the antecedents of green innovation. Second, it elaborates the digital leadership mechanism of green innovation, and reveals the mediating role of green organizational identity, and improves the marginal contribution of organizational identity theory in the field of green innovation. Third, digital threat is introduced as a moderating variable to broaden the boundary conditions of digital leadership for enterprise green innovation. Fourthly, the fsQCA method is used to analyze the antecedents of green innovation based on the empirical research. In summary this study provides reference for enterprises to trigger green innovation development.#br#
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Received: 15 July 2022
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