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| The Influence Mechanism of Environmental Regulation on Enterprise Green Innovation:Dual Adjustment Based on Strategic Flexibility and Regional Differences |
| Sun Bing,Cong Guiyu,Tian Shengnan |
| (School of Economics and Management, Harbin Engineering University, Harbin 150001,China) |
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Abstract Enterprise green innovation is an important way to achieve environmental governance and green development. However, due to the huge cost of environmental management, enterprises lack the motivation for green innovation. Therefore, it is necessary to guide enterprises to actively carry out green innovation with the help of environmental regulation policies. In fact, Enterprise green innovation requires both policy guidance from environmental regulations and strong strategic flexibility to coordinate with it. At the same time, the economic development level and innovation capabilities of different regions in China also show obvious spatial differences. The impact of these differences on the relationship between environmental regulations and enterprise green innovation is also worthy of further discussion. Therefore, this paper incorporates environmental regulations, strategic flexibility, regional differences and enterprise green innovation into the same research framework. Explore the dual impact mechanism of environmental regulations on enterprise green innovation, and reveal the moderating effects of strategic flexibility and regional differences on the relationship between the two.#br#This paper selects manufacturing enterprises with serious environmental pollution as the survey objects and uses questionnaire surveys to obtain data, and finally retrieves 530 valid questionnaires. Based on survey data, the dual impact mechanism of environmental regulations on enterprise green innovation is empirically tested, and the regional difference impact of environmental regulations on enterprise green innovation is tested by group regression.#br#The results show that Environmental regulation has a significant positive impact on enterprise green technology innovation and enterprise green management innovation, and has a stronger positive impact on the former; Strategic flexibility positively regulates environmental regulation and enterprise green technology innovation, enterprise green management innovation the relationship between them, and the adjustment effect on the latter is greater; The impact of environmental regulation on enterprise green innovation presents the regional differences of "East and Central Leaders, Weak in Western Region": Environmental regulation has the most positive effect on enterprise green technology innovation and enterprise green management innovation in central and eastern regions, respectively Strong, but weaker in the west.#br#There are three innovations in this article.First, this paper breaks through the limitations of previous studies that regard green innovation as a whole variable or equate it with green technology innovation, divides green innovation into two dimensions: green technology innovation and green management innovation, reveals the dual impact mechanism of environmental regulations on enterprise green innovation and enriches the theoretical connotation and research dimensions of green innovation. Second, this paper takes into account the comprehensive effects of internal and external environmental factors, and comprehensively examines the mechanism of environmental regulation on enterprise green innovation from the perspective of strategic management theory. Finally, this paper focuses on the differential impact of environmental regulations on enterprise green innovation from the regional level. This research results expand the spatial dimension of the impact of environmental regulations on enterprise green innovation.#br#
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Received: 11 January 2021
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