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| Enterprise Mainstream and Newstream Flexibility Mechanism：An Exploratory Research Based on Multicase Study and Grounded Theory |
| Chen Yanhua,Zhu Bin |
| (School of Economics and Management, Fuzhou University， Fuzhou 350108，China) |
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Abstract The cultivation and application of the mainstream innovation flexibility and newstream innovation flexibility have become an important issue of common concern in the period of technological turbulence. In this paper, 6 typical high-tech enterprises are selected as research object, and the grounded theory research method is used to analyze these cases. Then, this paper constructs a flexible mechanism for mainstream and newstream innovation from the perspective of innovation flow. Our findings show that: In the dynamic environment, the internal reform pressure and the external reform situation drives enterprise mainstream innovation flexibility and newstream innovation flexibility′s production and interaction, and then motives enterprise mainstream innovation flexibility, newstream innovation flexibility, and innovation interaction flexibility′s complementary and synergy effects, and jointly contribute to the enterprise transformation. In the operation process of the flexible mechanism, the internal reform pressure and the external reform situation are the main driving forces for achieving the adaptation to the external environment, and the interaction flexibility between mainstream innovation and newstream innovation plays a role of bridge. The results deepen and develop the innovation flexibility theory and mainstream and newstream innovation theory, and brings an inspiration to the front-line practice.
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Received: 18 September 2020
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