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| “Incremental ”or “Radical”？Enterprise Enterprise and Dual Innovation Based the Perspective of The involvement of Family |
| Chen Canjun,Xu Changxin |
| （Business School，HoHai University，Nanjing 211100，China） |
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Abstract The behavior of corporate social responsibility and innovation ability are the important cornerstone for a firm,but there has much of controversy over corporate social responsibility practice and innovation preference in the case of family involvement. Based on this premise,this paper discussess the relationship between social responsibility and dual innovation of family enterprises based on these theories about family business governance,and analyzes the regulatory effect of the second generation involvement in the family succession period furtherly. Then,we makes an empirical analysis by using the data of Chinese family listed enterprises from 2009 to 2018. And the results show that: the behaviors of social responsibility bring a lot of effective resources to enterprises,which could play a promoting effect both in exploratory innovation and exploitative innovation. However,compared with exploitative innovation,corporate social responsibility has a more obvious promoting effect on exploratory innovation. After considering the situational factor of family inheritance,the innovation strategy of family enterprises during the period of the second generation succession is relatively conservative,which will promote the relationship between corporate social responsibility and exploitative innovation furtherly,while the is just opposite for exploratory innovation. From the perspective of the social responsibility of family enterprises,this paper classifies the innovation categories and have a further understanding of the innovation behaviors of family fimes.
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Received: 19 July 2020
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