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| Research on the Impact of Open Innovative Community Governance Mechanism on User Knowledge Contribution Behavior |
| Gu Meiling1,Chi Ming2,Han Jieping1 |
| (1. School of Economics and Management, Northeast Electric Power University，Jinlin 132012，China；2. School of Management，Jilin University，Changchun 130022，China) |
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Abstract This study constructs the model of how open innovation community governance mechanism affect users' knowledge contribution behavior by introducing virtual community sense as mediated variable, focusing on the role of two dimensions of community governance——promotive and constrained governance mechanism in stimulating users' knowledge contribution behavior. The empirical results show that both promotive and constrained governance mechanism have significant positive effects on users' knowledge contribution behavior. Virtual community sense plays a partial mediated role between open innovation community governance mechanism and users' knowledge contribution behavior. On this basis, this study put forward some countermeasures to improve the level of knowledge contribution from the perspective of community governance.
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Received: 26 June 2019
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