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Abstract Based on the review of relevant literature on green product and innovation performance, this paper utilizes structural equation modeling (SEM) to explore the positive effects of corporate environmental commitment and human capital on green product innovation performance, and green product and innovation performance was used as the explained variables, environmental commitment and human capital was used as explanatory variable.This study tests the hypotheses in a sample of pollution intensive industries.The empirical results show corporate environmental commitment positively affects green product innovation performance directly and positively influences it indirectly via green adaptive ability.Human capital, however, does not affect green product innovation performance directly.Green adaptive ability is a full mediator between human capital and green product innovation performance but a partial mediator between corporate environmental commitment and green product innovation performance.
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