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| Managerial Cognition, Open Innovation and Enterprise Growth |
| Li Yunjian1,Zhang Zhengang2,Li Li3,Shen He2 |
| （1.School of Management, Guangzhou University, Guangzhou 510006,China；2.School of Business Administration, South China University of Technology, Guangzhou 510641,China；3.School of Business Administration, Guangdong University of Finance, Guangzhou 510521,China） |
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Abstract Based on the cognitive appraisal theory, this paper focuses on the effect of managerial cognition on open innovation and enterprise growth.Through the effective questionnaire survey of 173 middle and senior managers, we use the hierarchical regression analysis and structural equation model to analyze the data.The results show that: ①manager’s cognitive appraisal about the ease of use and legitimacy of open innovation all have a positive effect on the enterprise’s choice of open innovation, which eventually lead to the improvement of enterprise growth performance.②In the process to promote the open innovation, cognitive usefulness is substitute to cognitive ease of use on open innovation, cognitive usefulness and cognitive ease of use all have a complementary effect with cognitive legitimacy on open innovation, and there is a three-way interaction effect between cognitive usefulness, ease of use, and legitimacy on open innovation.③Executive duality has a positive moderating effect on the relationship between managers' cognition of legitimacy and enterprises' choice of open innovation.
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Received: 02 April 2020
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