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| Market Demand、Innovation Policy Mix and Enterprise Innovation Performance：from the Enterprise Life Cycle Perspective |
| Zhang Yongan,Guan Yongjuan |
| （School of Economics and Management, Beijing University of Technology, Beijing 100124, China） |
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Abstract Based on the innovation-driven theory and multiple regression analysis method, this paper explores the impact of market demand and government intervention on the innovation performance of enterprises in different life cycles.Studies show that ：R&D subsidies and preferential tax policies coordination complementary effect significantly, but the combined effect will be due to the enterprise in different life cycle show significant differences, in particular, the chips are a combination of enterprise competition effect effect, are mature enterprise combination effect of complementary effect significantly, the recessionary business combination effect had no significant effect;in general, market demand significantly promotes the improvement of enterprise innovation performance, but has a significant positive promoting effect on enterprises in growth and maturity stage, and a significant inhibiting effect on enterprises in recession stage;the market demand for innovation policy combination and the relationship between the enterprise innovation performance has negative adjustment function, and the conclusions are consistent in different life cycle of enterprises, in the growth of enterprises, government intervention is better than that of market regulation, in a mature enterprise, market regulation is better than that of government intervention, in recession, policy guiding effect is better.Finally, based on the above research results, this paper puts forward countermeasures and Suggestions to promote innovative and high-quality development.
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Received: 14 July 2020
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